Keep It Fresh

It’s here…

Check out the hi-res version here.

-phil

Oh Sony Bravia let me count the ways…well there are two actually. Balls and paint. But number three is on the way, form of play-doh! So here’s the stats:

2.5 tonnes of plasticine on set
40 animators
3 weeks
189 2ft bunnies
150 1ft cubes
10ft x 20ft purple wave
30ft giant rabbit.
6 cameras.
40 animators working through 4 hours generated 4 seconds of footage.
40 animators working on the same scene had never been attempted before.
The 60 second spot will be constructed of approximately 100,000 stills.

What a generation we live in when adverts get teaser trailers and said trailers actually get me excited. Read all about the new bunny play-doh commercial by checking out bravia-advert.com.

Heres the making of video for the original bouncy balls ad which helped push Jose Gonzalez into the public domain.

-phil

Remember the new Betamax Format tees I mentioned a while back? Well the results are in…

The t-shirt has been designed by New York artist Artur Arbit (www.twistedrobot.com) who has designed posters for shows in NYC, Berlin and Dublin. The tees should be available on the Betamax website next week and you’ll be able to pick up one at live shows including this months HWCH show Saturday 28th.

-phil

As a longtime fan of Tatty Devine (and half rhymes, it would appear), I pluck part-time pleasure from networking through their myspace friends with their varying, albeit, delightful endeavours of the accessorising nature. Having reached the unsurprising conclusion that Ladies Rosie Wolfenden and Harriet Vine are the forerunners in this niche, I am partial to comparison (read: undermining) and evaluation of their hipster counterparts.

DillyDollyDayDream (www.myspace.com/dillydollydaydream), while unashamedly pipping everyone to the post with their epithet alone, lack somewhat on substance with the unoriginality of their produce. Saying that, it is all very well made, ridiculously competitively priced and their crochet hats are diamond. Not literally of course. That would be silly. And extravagant. Two great features, on reflection. I’ll suggest.

Stepping up the standards, Dolls & Molls Jewellery (www.myspace.com/dolls_and_molls), bases it’s appeal on the mere covetable abundance of tat on a string – a personal favourite being the tea-set necklace. Anything that appears expensive is justified, frankly, as there is rarely repeating charms, with each being as “ooh” and “aah” invoking as the last. And, if their embellishment is good enough for adornment whores, the Long Blondes, it’s top drawer for me.

On that note, it appears that having pretty music ladies endorsing your goods can only be a benefit – cf: Tatty Devine designing a range of merchandise for the overlooked and underrated Duke Spirit. Check yo. (www.myspace.com/tatty_devine).

My current obsessions revolve around an Australian venture, MARIE SAYS EAT CAKE!, (www.myspace.com/mariesayseatcake). In the little lady’s own words, it’s the epitome of everything kitsch, kawaii and tres chic. I likes it. Postage is cheap, you can pick and choose everything from chain types to felt length to gem abundance and it’s all very stickle brick throwback, which, I for one, have been waiting on for some time now. Subtle hint alert: I CRAVE THE IPOD NECKLACE. Round our way (or not so much of late), Enfant Terrible (www.myspace.com/enfantterriblegold), are doing a sweet job rocking the Perspex, which Phil summed up not so long ago. Props all round!

Oh yes, I also promised to sum up Electric Picnic in a single word. I slaved over it all weekend and even restricted myself by disallowing hyphens. Bongo roll please. Electric Picnic was: festive.

I like casual

I dislike causality. And casualty. Especially of the casual nature.

_sarah_

A word from one of my favorite design collectives:

“This weekends sees us bring together our biggest project to date. In a world first (please tell us if we’re wrong) we’ve managed to bring together some of the very best Irish and international creative talent to present their work at Ireland’s best festival Electric Picnic. In association with Topman we’ve programmed 30 hours of live presentations by leading artists, illustrators, directors, designers and musicians…”

Sounds like my cup of tea alright and I’ll be sure to check it out when I have some down time at the Picnic.
For more info on ‘Sweetness And Light’ event head to:
www.candycollective.com/sweetness_light // www.candycollective.com/epicnic_timetable // www.candycollective.com

-phil